Peter Herring

Peter Herring is a seasoned Brand Strategist and Lead Writer at Snow B. Designs, located in the Portland, Oregon Metropolitan Area. With over 30 years of experience in marketing across various media, he has worked with a diverse range of clients, from small local businesses to Fortune 500 companies. His expertise spans multiple industries, including lifestyle, technology, retail, and nonprofit sectors.1

Professional Background

Current Role

• Position: Brand Strategist, Lead Writer
• Company: Snow B. Designs
• Duration: January 2021 - Present

In his current role, Herring focuses on developing effective marketing strategies and crafting compelling copy that resonates with target audiences. His background as an award-winning copywriter enhances his ability to adapt to different brand voices, making his work stand out.1

Previous Experience

• Strategist | Senior Writer at Rose Concepts LLC (January 2018 - Present)
• Co-Founder of ReaLyfe, an app aimed at facilitating real-life connections (January 2017 - Present)
• Freelance Marketing-Advertising under Left & Write Brain since March 2004
• Principal at Inovar Advertising & Design (1992 - 2002), where he co-founded a boutique agency serving various clients.1

Education

Peter Herring holds a Bachelor's Degree in Creative Writing from San Jose State University, along with additional studies in English and Creative Writing from Foothill College.1

His extensive experience and unique blend of creativity and strategic insight position him as a valuable asset in the branding and marketing landscape.