Pete Padilla

Pete Padilla is a seasoned business leader with a deep portfolio of skills in managing multi-billion dollar business units. With extensive experience in management, sales, marketing, finance, and operations, Padilla has become a key strategic leader in the consumer electronics industry.

Throughout his career, Padilla has been regarded as a polished negotiator and sales expert, as well as an influential team leader. He leads by example, emphasizing accountability and integrity in every aspect of his work.

Among his many accomplishments, Padilla played a significant role in the development of iPhone, Mac, iPad, and iPod consumer electronics channels and consumer bases. Additionally, he managed BBY iPhone, Mac, and iPad lines, exceeding sales targets, and managing programs, in-store branding, merchandising, and social media presence. He also launched Apple's brand at Wal-Mart and Sam's Club HQ accounts, from the ground up, including contracts, brand management, advertising, merchandising, receivables, and buyer negotiation, as well as briefings for all levels up to CEO and Sr. VP.

Padilla studied Marketing at Stephen F. Austin State University and went on to work for industry giants like Apple, i2 technologies, IBM, and Compaq Computer Corp, holding positions like Sales Leader, National Accounts at Apple, and WW E-commerce Project Manager at IBM.