pete jacobs

Pete Jacobs is an accomplished and visionary entrepreneurial consumer marketing executive. He is renowned for designing and implementing innovative and creative digital content strategies that drive revenue growth and increase brand awareness. He is a self-motivated and confident leader with a bias for action, who excels in ambitious high-growth environments, to deliver large-scale marketing programs that leverage brand strengths, push boundaries and expand global market presence.

With a Bachelor of Arts in Political Science and Government from Lehigh University, and extensive experience leading teams, strategic planning, go-to-market planning, production, video, e-commerce, B2B, B2C, and P&L management, he has a deep understanding of consumer behavior and marketing trends. His proficiency in distribution on Amazon, product marketing, content marketing, demand generation, social media, digital media, performance marketing, SEM, SEO, CRM, PR, E-Mail, advertising, strategic partnerships, trade shows, events, experiential, integrated marketing, podcasts, live streaming, OTT, enables him to create comprehensive and effective marketing programs.

He has over the years occupied several roles across many organizations, including his current position as a management consultant at Self-Employed. He was formerly the Vice President of Marketing at Digital Trends where he oversaw integrated marketing, social media, production, and content strategy. Prior to that, he held various positions at Digital Trends, starting as a Director of Integrated Marketing. He also founded and headed Goosedown Media and worked as an Integrated Marketing Consultant at Univision. Additionally, he was the Head of Marketing for Video Games at Viacom and served as the Director of Advertising at Ubisoft.