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    Peter Gray

    Product & Subscriptions

    Pete Gray is a digital experimentation enthusiast specializing in end-to-end digital experimentation solutions for acquisition, engagement, and retention.

    During his tenure at Dow Jones, Pete raised the desktop conversion rate from the WSJ shop by 101% and the mobile conversion rate by 147%, showcasing his expertise in optimizing digital experiences.

    Pete has a strong foundation in education, having studied Religious History at Dartmouth College, Bridge at Tuck School of Business, and previously at St. Bernard's School.

    Through various roles at Dow Jones and other organizations like News Corp and Via, Pete has honed his skills in product management, optimization, and growth consulting.

    With a diverse professional background, including experiences in marketing, business development, operations, and investment banking, Pete brings a well-rounded perspective to his work in the digital realm.

    Pete Gray's innovative mindset and belief in the power of digital experimentation to unlock hidden value and customer insights position him as a leader in the field of product optimization.

    Highlights

    May 7 · The Times
    Tinder dating conman scammed British women out of £80,000 - The Times
    Tinder dating conman scammed British women out of £80,000 - The Times
    May 6 · The Telegraph
    Tinder fraudster scammed women out of £80,000 after copying personal details to take out loans - The Telegraph
    Tinder fraudster scammed women out of £80,000 after copying personal details to take out loans - The
    Peter Gray
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    Location

    New York City Metropolitan Area