Pete Evia-Rhodes

Pete Evia-Rhodes is the Customer Engagement Lead at Workspace Group, a role in which he focuses on enhancing customer interactions and experiences within the organization. He is based in England and has a notable background in customer engagement and marketing across various sectors.

Professional Background

• Current Role: At Workspace Group, Pete leads initiatives aimed at improving customer engagement strategies, utilizing insights to develop customer-centric propositions.
• Previous Experience: He has held significant positions at companies such as Simplyhealth, BT, and The Times, where he contributed to omni-channel CRM strategies and innovative marketing solutions. His work has been recognized in the industry, including being listed among the top 50 most influential professionals in customer experience by Customer Experience Magazine.12

Skills and Expertise

Pete's expertise encompasses:

• Customer Relationship Management (CRM): Developing strategies that enhance customer loyalty and satisfaction.
• Digital Marketing: Leveraging data and technology to optimize marketing efforts.
• Leadership: Guiding teams to implement effective customer engagement practices.

Recognition

He has been acknowledged for his contributions to the field through publications in reputable outlets like the Chartered Institute of Marketing and Harvard Business Review.12

For more details about his professional journey, you can view his LinkedIn profile here .3