Pete Ducato

Pete Ducato is an accomplished entrepreneur and designer based in Bend, Oregon, United States. He is the CEO and Co-founder of STEL®, a California-based design consultancy that provides complete turnkey design solutions for various projects.13

Professional Experience

Ducato's career in the tech and design industry spans over a decade. He founded ISOQUE® in 2013, a company that offered advanced visual design services for the traditional manufacturing industry.1 In 2015, he established STEL®, which has since grown into a global product design firm.14

In addition to STEL, Ducato is also the founder of LUNO®, a company he started in June 2018 that focuses on redefining vehicle camping experiences.1 He was also the inventor of AIIR®, a lightweight, portable workout system for modern travelers, which he worked on from January 2019 to December 2021.1

Education and Achievements

Ducato holds a Bachelor of Arts in Industrial and Product Design from Iowa State University, which he completed between 2010 and 2014.1 During his time at university, he received several honors and awards, including:

• The ISU Industrial Design Service Award for outstanding achievements in academics and extracurricular activities
• The ISU IDSA Student Merit Award, which led him to compete nationally and present his work at the IDSA Midwest Conference1

Current Focus

As the Founder and CEO of STEL, Ducato leads an award-winning design firm with a proven track record of success.2 The company offers a range of services, including industrial and visual design, demonstrating Ducato's multidisciplinary approach to design and entrepreneurship.4