Pete Borum

Pete Borum is a seasoned marketing professional with a proven track record in driving brand growth and market presence through digital innovation and strategic insights. He excels in blending analytical rigor with creative tactics to create integrated strategies that resonate with audiences and build compelling brand narratives. With a deep passion for crafting impactful stories and a strong understanding of the digital landscape, Pete guides brands towards success by leveraging market insights and architecting effective marketing campaigns.

Pete's expertise extends to financial oversight, where he effectively manages marketing budgets and drives cost savings. He has successfully grown marketing budgets from scratch to $10M annually through innovative resource management, strategic collaborations, and streamlined processes that boost ROI. Pete's unique budget models have ensured profitability and outperformed industry averages.

Leadership is pivotal for Pete, who believes in fostering an environment where creativity and results thrive together. He mentors teams to excel in data-driven storytelling, consistently realizing visions and surpassing objectives. His hands-on approach to strategy development and commitment to excellence have been instrumental in his career success.

Some of Pete's notable successes include leading the National Immigration Law Center's digital strategy, managing influencer marketing campaigns with massive reach, and directing impactful social media campaigns that engaged millions of viewers.

Education-wise, Pete has an MBA in Finance from The Wharton School and a Bachelor's degree in Music, Science & Technology from Stanford University. He has held key positions in reputable organizations such as Squishy Little Agency, Squint Labs, Fullscreen, Reelio, Inc., and Revstone Industries, showcasing his diverse and extensive experience in marketing and business development.