PENNY PEARL

Penny Pearl is a career strategy coach and executive career strategist based in Nevada City, California. She specializes in helping technology and operations leaders advance their careers through effective communication of their value and business impact.1

Professional Background

Penny is the CEO and founder of 2Actify, Strategic Career Networking, a position she has held since March 2016.1 In this role, she provides customized branding, career search, and advancement strategies for mid and late-career professionals. Her expertise includes:

• Strategic online networking
• Personal branding
• Career search and advancement strategies
• NLP (Neuro-Linguistic Programming) coaching

Work with Rutgers University and iJOBS

While Penny Pearl is not directly employed by Rutgers University, she has a significant connection to the institution through her work with the iJOBS program:

1. iJOBS Program Collaboration: Penny's 2Actify Program and personalized coaching have been offered through Rutgers University's iJOBS career development program.1

2. Impact on Graduate Students: Her work has greatly benefited graduate students and postdoctoral fellows at Rutgers, helping them enhance their LinkedIn profiles, increase their networks, and cultivate professional contacts.1

3. Flexible Training: Penny has demonstrated flexibility in working with different group sizes, schedules, and formats to meet the needs of Rutgers trainees.1

4. Positive Outcomes: Her coaching has led to a number of trainees landing their first jobs, as noted by Dr. Janet Alder, Assistant Dean and Assistant Vice Chancellor at Rutgers.1

Coaching Approach

Penny's coaching style emphasizes:

• Customized brand development
• Strategic online networking
• Creating compelling marketing campaigns
• Improving confidence in job seekers
• Personalized one-on-one sessions

Her approach aims to help clients take control of their career search, moving beyond traditional job board applications to build meaningful professional networks.1