Pedro Pirim

Pedro Pirim is a seasoned professional with a rich background in new business development, slow fashion, zero waste initiatives, and communication.

He currently holds the position of Director of New Business Development at Rastro and is actively involved in the Slow Fashion movement with Creme and Zero Waste Restaurant projects like Sem.

Pedro has also been a Brand Representative at ID_BR, where he advocated for racial equality, and is known for his entrepreneurial skills as a facilitator at PraCimaComunica\u00e7\u00e3o.

With a Bachelor's degree in Journalism & Advertising from Pontif\u00edcia Universidade Cat\u00f3lica do Rio de Janeiro and a background in the British School of Rio de Janeiro, Pedro has a solid educational foundation.

Throughout his career, Pedro has worked with renowned brands like Coca-Cola, Pepsico, AMBEV, Oi, Itau, Casa da Moeda do Brasil, Globo, and Heineken, demonstrating his proficiency in commercializing projects, generating brand value, marketing consulting, and relationship management.

He excels in connecting people and leading multifaceted teams, leveraging his expertise in commercialization, branding, and market value creation.

Pedro's diverse experience includes roles such as Brand Representative, Entrepreneur, Founder, Commercial and Marketing Manager, and Branded Content expert in various organizations, reflecting his versatility and adaptability in the professional landscape.