Pedro Pereira

Pedro Pereira is a seasoned professional currently serving as the Director of Product & Engineering - Global Consumer Engagement & Martech at Pandora, a position he has held since August 2022.1 Based in the Copenhagen Metropolitan Area, Pedro is part of Pandora's digital transformation journey, managing the Consumer Engagement Product Line and the MarTech product organization.1

Professional Experience

Prior to his role at Pandora, Pedro has held several leadership positions in product management and marketing:

• Director of Product at Miinto (August 2021 - August 2022)
• VP of Product at Podimo (August 2020 - September 2021)
• Senior Marketing Manager at Forward Partners in London (June 2013 - June 2014)

Education

Pedro's educational background includes:

• MSc in Management with a focus on Digital Business from Imperial College London (2011-2012)
• MSc and BSc in Electronics and Telecommunications from Instituto Superior Técnico in Lisbon (2002-2009)
• Master of Engineering in Electrical Engineering from Universidade Estadual Paulista Júlio de Mesquita Filho in São Paulo, Brazil (2008)1

Skills and Expertise

Pedro's professional experience spans across various domains:

• Product Management: Leading product teams, defining strategies, and managing product lifecycles
• Digital Transformation: Driving digital initiatives in e-commerce and consumer engagement
• Marketing Technology: Connecting marketing objectives with enterprise technology
• Agile Methodologies: Implementing agile practices for product development and delivery
• Analytics and Data-Driven Decision Making: Utilizing tools like Google Analytics, Mixpanel, and Kissmetrics

Personal Interests

Outside of his professional life, Pedro is a Brazilian Jiu-Jitsu Blue Belt and a beginner in other martial arts.2

Pedro Pereira's diverse experience in product management, marketing, and technology, combined with his international education and work history, positions him as a valuable leader in Pandora's digital transformation efforts.