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Payman Saebi
Developing, delivering & managing new product & service innovations across physical to digital markets
Payman Saebi is a highly-effective director with extensive board-level experience in financial services, FMCG, and telecoms, focusing on both B2B and B2C digital and physical products and services.
He has a results-driven approach to strategic leadership, excelling in developing and delivering marketing plans, propositions, products, campaigns, and multi-channel customer experiences.
Payman is skilled at engaging employees with a clear vision and leading cross-functional teams across various departments like sales, finance, IT, risk, procurement, and HR to execute strategic plans, products, and services effectively.
With a highly analytical mindset, he leverages market analytics and management information to make data-driven decisions, drive profitable growth, and manage transformational changes.
His key skills include business strategy development, marketing plan formulation, segmentation, insight and proposition management, product development and rollout, brand development and management, marketing and sales channel development, team leadership and development, digital channel management, project and change management, data analytics management, and P&L business management and control.