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Paulina Kelly
Global Business Unit Manager at New Balance
Paulina Kelly is a highly accomplished business manager and marketer with extensive experience in the sports and apparel industry. She holds an MBA with a focus on marketing management from The Tuck School of Business at Dartmouth, as well as a B.A. in Psychology and International Studies from Northwestern University.
Throughout her career, Kelly has worked with renowned global brands such as New Balance, PUMA International, and adidas group, holding positions such as Global Product Manager, Marketing Manager, and Global Strategic Business Unit Manager. She has spearheaded the development and marketing of various products, including sports and performance apparel, footwear, and accessories.
Kelly's expertise lies in product development, marketing strategy, and team management, and she has a keen eye for identifying trends and consumer needs. She is also experienced in sports marketing and sponsorship, having interned with Paragon Marketing Group and Relay Worldwide during her studies.
Currently serving as Global Strategic Business Unit Manager - Sports & Men's Performance Apparel at New Balance, Kelly continues to drive growth and innovation in the industry through her leadership and expertise.