Paul Worthington

Paul Worthington is an entrepreneurial, creative, and strategic brand leader with a deep competence in building brands for the digital era.

With a background in major brand and innovation engagements across 4 continents, Paul has worked with influential clients such as Microsoft, IBM, Citibank, and GE.

His work, recognized with awards from AIGA, D&AD, and Cannes Lions, includes projects like rationalizing brands for large corporations and reinventing retail banking experiences for the digital world.

As the former President of Invencion, Inc., Paul focuses on helping organizations discover their uniqueness and create strategies that are both impactful and meaningful.

Before founding Invencion, Paul spent a decade at Wolff Olins, where he progressed from a junior consultant to a client principal, head of strategy, and a member of the global leadership and US management teams.

He holds an MBA in Business Administration and Management from Lancaster University and a Bachelor of Arts in Marketing from Strathclyde Business School.

Paul's expertise lies in guiding organizations to define their purpose, make strategic decisions, and drive innovation in a rapidly changing world.