Paul Tyler

Strategy, Marketing, & Technology - CMO at Nassau

Paul Tyler is the Chief Marketing Officer (CMO) at Nassau Financial Group, a position he has held since October 2016. In this role, he leads the company's branding strategy and marketing initiatives, focusing on digital and Insurtech projects. He has successfully developed a lead generation program for agents and consumers and launched a direct-to-consumer channel for various insurance products, including term life and fixed annuities.1

Professional Background

Nassau Financial Group (CMO): Since October 2016, Tyler has been instrumental in driving marketing strategies that enhance the company's market presence and consumer engagement.
American Portfolios (Board Member): He served on the advisory board from May 2015 to October 2022, contributing to strategic guidance in digital marketing and branding.
Fidelity & Guaranty Life (Senior Vice President): From May 2012 to September 2016, he was responsible for branding and digital media strategies, significantly improving the company’s market position.
MetLife (Vice President): Tyler spent over 14 years at MetLife, where he played a crucial role in strategic planning and the expansion of their retirement market business.

Education

Princeton University: Bachelor of Arts in History
Cornell Law School: Juris Doctor (J.D.)

Personal Interests

Tyler is passionate about strategy, finance, insurance, fitness, community engagement, and digital innovation. His diverse experience spans across various sectors including telecommunications, insurance, and health care.1

Experience

Chief Marketing Officer at Nassau Financial Group (October 2016 - Present)

Member, Board of Directors Advisory Board at American Portfolios (May 2015 - October 2022), Senior Vice President at Fidelity & Guaranty Life (May 2012 - September 2016), President and Founder at 1837 Media, Inc (November 2011 - May 2012), Vice President at MetLife (April 1997 - July 2011), Consultant and Case Team Leader at Monitor Group (1993 - 1997)