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Paul Shade
Head of Product Optimisation at British Airways
Paul Shade is currently the Head of Product Optimisation at British Airways, based in London, England. He has over 20 years of experience in business intelligence and is known for his motivation and leadership in the field. Shade has a background that includes significant roles in enhancing product offerings and optimizing customer experiences within the airline industry.24
In addition to his professional qualifications, Shade is a frequent traveler who advocates for accessibility in air travel. He is particularly focused on improving the travel experience for neuro-diverse individuals, including those with autism, reflecting his personal experiences and challenges with air travel.1 This commitment to accessibility is highlighted by his involvement in the Customer Access Advisory Panel at British Airways, which aims to enhance services for customers with disabilities.1
For more details about his professional background, you can view his LinkedIn profile at paul-shade-24595a89 .3