Paul Schmidt

Director of Services Strategy & HubSpot Certified Trainer at SmartBug Media | Building the Roadmap for HubSpot's #1 Partner Agency

Paul Schmidt is a seasoned marketing professional with extensive experience in B2B marketing and sales enablement. He currently serves as the Director of Services Strategy at SmartBug Media, a full-service digital agency based in the Greater Denver Area.1

Professional Experience

Paul has over 10 years of experience in both in-house and agency marketing roles. His career highlights include:

SmartBug Media:

Joined in February 2015 as a Strategist & Consulting Team Lead
Worked for 5 years and 2 months, overseeing a team of consultants, designers, developers, and content creators
Focused on helping clients grow revenue through lead generation, marketing automation, inbound and paid media campaigns
Developed the agency's first paid search processes, improving team efficiency and client performance
Oversaw $90,000 in monthly recurring revenue across multiple accounts1

HubSpot:

Worked as a Senior Inbound Marketing Consultant from May 2013 to February 2015
Designed and implemented inbound marketing strategies for new customers
Developed internal training classes on search marketing, social media, and analytics
Created SEO webinars and spoke at conferences and universities1

Additional Roles and Contributions

VIP Contributing Writer for Search Engine Journal since January 2019
Member of Pavilion, a community for sales, marketing, and RevOps leaders
Percussionist and Marketer for the Littleton Symphony since August 2017
Previously worked as a Marketing Coordinator for Sabian Ltd and as a Search Marketing Specialist for UpWord Search Marketing1

Expertise and Skills

Paul is known for his expertise in:

B2B marketing and sales enablement
Content marketing and paid media programs
Lead generation and marketing automation
Inbound and paid media campaigns
Search marketing and social media strategies

His LinkedIn posts demonstrate his ongoing engagement with industry trends, including discussions on HubSpot's features, customer support data, and agency-client relationships.2 3 4