Paul Romero

Paul Romero is a multidisciplinary designer with extensive experience in various design fields, including Graphic Design, User Experience, User Interface, and Interaction Design. He has also been studying and practicing Service and Business Design since 2016. Working with different stakeholders such as project managers, data analysts, front-enders, backend developers, and clients from numerous industries has made Paul an adaptable and versatile designer.

Design, for Paul, is a synergy between business, research, strategy, marketing, technology, and human interaction. Thanks to Digital Design, he can measure and iterate his work, enabling continuous innovation worldwide. He specializes in designing the experience of products, services, websites, branding, apps, social media strategy, and design. He collaborates with copywriters, marketers, strategists, and developers to provide holistic customer-centric design solutions.

Paul's Design Tools include Secondary Research, Primary Research, Personas, Value Proposition Canvas, Business Model Canvas, Scenarios & Storyboards, Customer Journey, High & Low Wireframes, Flows, Screen Prototyping, User Interface Design, Usability Test, Atomic Design, and Design Systems. He is also skilled in Digital Tools such as Affinity Designer, Abstract, Axure, Sketch, InDesign, Illustrator, InVision, Photoshop, Figma, Framer, Principle, Keynote, and Webflow.

He studied Laurea at Accademia di Comunicazione, Diploma at ITSOS Albe Steiner, and User Experience & Interaction Design at General Assembly. He is a Senior User Experience Consultant at Viamadeinitaly, a former UX & Innovation Consultant at Healthy Virtuoso, a former Senior User Experience Designer at Fifth Beat, and a former Professor at Mohole.

In summary, Paul Romero is a versatile, experienced, and empathetic designer who specializes in providing holistic customer-centric design solutions. His background ranges from Graphic Design to Service and Business Design, and he has worked across numerous industries with different stakeholders. He is skilled in various design tools and digital tools to provide high-quality design solutions.