Paul H. Rhyu

Paul H. Rhyu is the Founder and Managing Partner of Rooster Advisory Services, bringing over 25 years of experience in analytics, strategic insights, and operational execution to his role. His extensive background includes significant leadership positions in various companies, where he has focused on driving growth through marketing and strategic initiatives.

Professional Background

• Current Role: Founder & Managing Partner at Rooster Advisory Services, a consultancy that specializes in supporting CEOs and CMOs with marketing, sales, customer acquisition, and digital transformation strategies.
• Previous Positions: Rhyu has held key roles such as Chief Marketing Officer at Stride, Inc., Chief Revenue Officer at Remote Year, and Vice President at HotChalk, Inc. He has also served as Chief Strategy & Product Officer at LQ Digital and Senior Vice President of Digital Media & Marketing Operations at Apollo Group (University of Phoenix) .1

Education

• Princeton University: Bachelor of Arts in History.
• HEC School of Management: Diplôme HEC (equivalent to an MBA) in International Management.
• St. Ignatius High School: Completed secondary education .1

Areas of Expertise

Rhyu's expertise encompasses a wide range of marketing and business strategy areas:

• P&L Responsibility
• Brand Marketing
• Digital Marketing (SEM, SEO, Social Media)
• Customer Acquisition
• Business Analytics
• Strategic Partnerships

He is known for his player-coach leadership style and has successfully led teams to achieve significant results in growth acceleration and turnaround situations .1

Notable Clients

Throughout his career, Rhyu has worked with prominent organizations including LinkedIn, TransUnion, and the University of Pennsylvania, among others .1