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Paul McCallum
Marketing Director for My Online Therapy, fast growing health-tech startup. Experience across technology, healthcare, retail, ecommerce, publishing & automotive.
Paul McCallum is a seasoned marketing professional known for achieving substantial growth in various marketing channels like PPC, SEO, Display, Social Media, TV/Video, CRM & Affiliates.
He holds an Honours degree in Law with Economics, graduating with a 2:1 from The University of Glasgow.
With a wealth of experience, Paul has served in leadership roles such as Marketing Director at MyOnlineTherapy, Director of Customer Acquisition at Babylon Health, and Media Performance Director at The Economist.
His career includes positions like Head of Customer Acquisition at Jessops Europe Limited, Online Marketing Manager at wex photographic, and Search Manager at iProspect, showcasing his diverse expertise.
Paul McCallum's professional journey also features roles such as Senior Search Executive at MediaVest Manchester Ltd, Website and PPC Analyst at Carcraft, and Yield Systems Manager at Centerparcs, highlighting a broad skill set.
Additionally, he has held positions like Product Manager at Airtours, Regional Account Manager at Mars, and Graduate Trainee at Boots, demonstrating his versatility and adaptability in various industries.
Paul's early career included roles at Boots, where he served as an IT Logistics Project Leader, Assistant Product Manager, and Warehouse Shift Supervisor, showcasing a foundation of experience and dedication.