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Paul Jarvis
"Management is nothing more than motivating other people." Lee Iacocca
Paul Jarvis is the Global President and Chief Operating Officer (COO) at Tocara Jewelry, a Canadian direct sales company specializing in fine jewelry. He was appointed to this position on June 1, 2022, as part of Tocara's strategy for growth and global expansion. Jarvis has over 25 years of experience in leading various global direct sales organizations, which has included roles in several countries such as the U.S., U.K., France, Switzerland, Malaysia, and Russia.12
Before joining Tocara, Jarvis served as the Global COO of The Juice Plus+ Company, a significant player in the direct sales market with annual revenues of approximately $800 million. His leadership is expected to drive Tocara's international growth by leveraging digital assets and enhancing operational strategies.13
In his role at Tocara, Jarvis is responsible for the day-to-day operations and management of the company. He aims to position Tocara as a leading player in the fine jewelry sector and capitalize on its existing business model, which has been described as a "best-kept secret" in the industry.12
