Paul Gustafson

Paul Gustafson is an accomplished executive marketer and entrepreneur with a solid reputation for creating successful brand engagements and business opportunities in the USA and global markets.

His extensive marketing background covers various areas including Brand Development, Digital Implementation, Shopper Marketing, Retail & Consumer Planning, E-Commerce, CRM, Search, and Social Media.

With a wealth of global business experience, Paul has worked with multi-national clients in Europe, Latin America, and other emerging markets, boasting collaborations with renowned brands such as Procter & Gamble, Kraft Foods, Coca-Cola, and General Mills, among others.

Paul's expertise includes Technology Startups, Integrated Marketing, Advertising, Digital Strategy, e-Commerce, Social Media, Strategic Planning, Team Building & Leadership, CRM, and more.

He holds a Bachelor of Science in Business/Corporate Communications from Northern Illinois University and has pursued Continuing Education in Marketing Communication and Analytics at The University of Chicago.

Throughout his career, Paul has held key positions at various organizations such as Proximus IQ, FinTank, Basket Savings, Inoa Ventures, Startup Institute, BCKSTGR Media, Senti, and others, contributing significantly to business growth and development.

His previous roles include Senior Vice President at Grey Group, President and Co-Founder at Senti, CEO/Board Member at BCKSTGR Media, and Vice President at Upshot, where he showcased his strong leadership and strategic capabilities.

With P&L oversight, Blockchain expertise, Venture Capital experience, and a strong background in marketing and advertising consultancy, Paul Gustafson stands out as a seasoned professional in the field.