Paul Crary

Paul Crary is the Senior Director of Digital Marketing at Position Music, a role he has held since December 2023. Based in Los Angeles, California, he has been with the company since 2018, initially joining as a Digital Marketing Manager and later serving as Director of Digital Marketing before his current position.1

In his role, Paul is responsible for managing and executing Position Music's digital marketing strategies, which include overseeing social media, website content, and brand identity. He leads digital campaigns for the label's artists and manages music licensing and YouTube content management system (CMS) tasks in collaboration with influencers and prominent YouTubers. His work focuses on helping artists gain visibility and connect with audiences online.1

Before joining Position Music, Paul worked at Periscope in Minneapolis for four years, where he contributed to innovative marketing strategies as an Engagement Strategist. His earlier experience includes roles at Barrie D’Rozario D. Lorenzo and an internship with the Minnesota Timberwolves, where he developed skills in online marketing and content creation.1

Paul holds a degree in Sport Communication from Indiana University Bloomington, with a minor in Journalism.1 His passion for music and digital storytelling drives his efforts to help people discover new artists and genres they might enjoy.1