Paul Barthelemy

Paul Barthelemy is a seasoned marketing professional who has held the position of Senior Director, Brand Management & Advertising at Northwestern Mutual. He is known for being a creative and insightful marketing leader with proven success and leadership experience in both agency and client-side marketing.

In his role at Northwestern Mutual, Barthelemy was responsible for overseeing brand strategy, platform business, and new technology initiatives.3 He played a key role in the company's advertising campaigns, including "The Great Realization" campaign which launched in September 2022 during the NFL season kickoff game.1

Barthelemy's professional background includes:

1. Education: He attended the University of Michigan.2
2. Location: Based in Grafton, WI, US.4
3. Expertise: Brand leadership, creative direction, and advertising management.2

During his tenure at Northwestern Mutual, Barthelemy was involved in developing and executing major marketing initiatives. For instance, he was part of the team behind "The Great Realization" campaign, which aimed to encourage Americans to pursue their dreams and address financial insecurity.1

It's worth noting that Barthelemy's LinkedIn profile describes him as a "Former Senior Director, Brand Management & Advertising at Northwestern Mutual," suggesting he may have moved on from this role recently.23