Patti Swanson

Patti Swanson is a seasoned professional currently serving as the Head of Finance and Operations at We Are BMF. With a strong background in marketing, communications, and operations, she has developed a reputation for problem-solving and improving organizational efficiency through integrated strategies and project management.

Professional Background

Patti has held various leadership roles throughout her career, including:

• Marketing Consultant at LevelSet Solutions (February 2022 - Present)
• Vice President, Chief Marketing Officer at Walsh College (May 2021 - January 2022)
• Vice President of Marketing at LevelSet Solutions (January 2010 - September 2017)
• Executive Director at YMCA of Metropolitan Detroit (September 2004 - December 2010)

Her extensive experience spans over three decades, with significant contributions to marketing and operational strategies in both nonprofit and corporate environments. She has worked with organizations such as the YMCA and American Red Cross, focusing on marketing, membership operations, and communications management.

Education

Patti holds a Master of Science in Administration (MSA) with a focus on Business and Marketing from Central Michigan University and a Bachelor of Business Administration (BBA) in Marketing and Management from Northwood University.

Skills and Expertise

Her areas of expertise include:

• Marketing strategy and lead generation
• Media planning and public relations
• Process improvement and project management
• Budgeting and financial management

Patti is passionate about storytelling and the impact of effective communication in driving organizational success. Her approach emphasizes collaboration between teams, technology, and systems to achieve strategic goals.1