Patrick Woods

Patrick Woods is the Co-Founder and CEO of Orbit, a community growth platform that focuses on fostering community-driven growth in the software industry. He has a background in marketing, brand strategy, and customer success, with over ten years of experience in these fields. Prior to founding Orbit in 2019, Woods held leadership roles at companies such as Keen IO and Figure Eight, where he was instrumental in developing customer success initiatives.1235

At Orbit, Woods leads efforts in revenue generation, go-to-market strategies, and customer development. His approach emphasizes the importance of community in driving long-term adoption of software products, aligning with the belief that modern software is more often adopted than sold. This philosophy is encapsulated in the Orbit Model, which aims to create sustainable growth through community engagement rather than traditional sales tactics.345

Woods is also known for his contributions to the conversation around community in the SaaS industry, having hosted the Developer Love podcast and authored the Brand Strategy Canvas. He has raised significant funding for Orbit, totaling over $22 million, to support its mission of empowering proactive community teams.35