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Patrick Parker
President at Parker and Associates
Patrick Parker is the President of Parker and Associates, a marketing and management consulting firm based in Vancouver, British Columbia, Canada.1 He has held this position since 1991, accumulating over 33 years of experience in leading the company.1
Background and Expertise
Parker & Associates specializes in four key areas:
- Business strategic planning
- Franchise development
- Marketing and branding
- Foodservice
The firm is known for helping clients grow their businesses by identifying new directions and validating current strategies.1
Professional Experience
Before founding Parker and Associates, Patrick Parker had a diverse career in the business world:
- Senior Marketing Officer at Mohawk Oil (1989-1991)
- Vice President/General Manager at White Spot Limited (1986-1989)
- Various roles including Officer & VP of Marketing/Operations/Corporate Services at McDonald's Restaurants of Canada (1969-1986)1
Education
Patrick Parker holds two degrees from the UBC Sauder School of Business:
- Master of Business Administration (MBA) with honors, specializing in Marketing
- Bachelor of Commerce (B.Com.) with honors1
Approach and Reputation
Parker & Associates is recognized for its:
- Honest and trustworthy approach
- Accessibility and accountability
- Providing good value for services
The firm is particularly noted for its expertise in franchise development, being one of Canada's leading companies in this field, with involvement both nationally and internationally.1
