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Patrick McGrath
Director of Product, Marketing Technology at Shopify
Patrick McGrath is a seasoned marketing and product management professional with a strong foundation in data analysis and over 15 years of experience in developing marketing strategies and technology solutions.
His areas of expertise include direct response customer acquisition, product management, customer segmentation analysis, affiliate and referral marketing program development, web analytics, and marketing analytics.
Patrick holds a B.A in Cognitive Sciences from Princeton University and has held key roles in prominent organizations such as Shopify, Instacart, Lyft, Sentient Technologies (now Evolv.ai), Netflix, OkCupid.com, and SpeedDate.com (Acquired by Match.com / IAC).
Currently, Patrick serves as the Director of Product, Marketing Technology at Shopify, showcasing his leadership and strategic skills in driving product development and marketing technology initiatives.