Patrick McCarthy

Patrick McCarthy is the Chief Marketing Officer (CMO) at Wag Labs Inc., having been promoted from his previous role as VP of Marketing.12 He joined Wag! in September 2018 as Senior Director of Acquisition Marketing and has since risen through the ranks.2

McCarthy has extensive experience in marketing and growth for consumer brands. Prior to Wag!, he held positions at several companies, including:

• Vice President of Marketing at Tripping.com
• Sr. Director of Growth at Joist
• Vice President of Marketing at Storefront
• Director of Acquisition at Maker Media
• Director of Marketing at Redbeacon (acquired by The Home Depot)
• Various roles at The Search Agency, including Director of SEM Media2

He began his career in marketing at StubHub as a Search Marketing Manager.2 McCarthy holds a Bachelor of Arts in History from the University of California at Santa Cruz, where he was also a member of the Varsity Basketball team.1

At Wag!, McCarthy leads the marketing teams responsible for growth and retention of both Pet Parent and Pet Caregiver communities.1 Under his leadership, Wag! has seen significant improvements in user engagement and reactivation rates for both Pet Parents and Pet Caregivers.3