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Patrick Byers
Founder, Outsource Marketing (“Outmark”). Marketing and brand strategy, speaking, writing, positioning, naming. "Simplicity is the ultimate sophistication."
Patrick Byers is a pioneering entrepreneur and marketing professional who founded Outsource Marketing in 1997.24 With over 30 years of experience in strategic marketing, Byers established his company as an innovative solution for businesses lacking an internal marketing department.1
Career Highlights
Founding Outsource Marketing:: Byers launched Outsource Marketing in 1997, driven by his frustration with traditional marketing approaches.4 The company was one of the first to offer outsourced marketing services, effectively providing a full marketing department for companies that didn't have one in-house.1
Previous Experience:: Before founding Outsource Marketing, Byers served as the Director of Marketing at Lasher Holzapfel Sperry & Ebberson from 1995 to 1997.3
Professional Focus
Patrick Byers specializes in several areas of marketing:
- Marketing outsourcing
- Strategic positioning
- Naming
- Simplification of marketing processes
- Public speaking and writing on marketing topics5
Online Presence
Byers is active on various social media platforms:
- LinkedIn: His username is patrickbyers
- Twitter: @patrickbyers
- Threads: patrickbyers5
Personal Interests
Outside of his professional life, Patrick Byers shows an interest in:
- Northwest sports
- Sharing dad jokes5
Patrick Byers continues to lead Outsource Marketing as its founder, based in Issaquah, Washington.6 He is recognized as a responsible marketing evangelist and a pioneer in the field of marketing outsourcing.12