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Pascal Hirt
Brand Manager Product Design - M.A. Design Management
Professional Background
Pascal Hirt is a distinguished designer deeply committed to the art and science of design. His holistic approach enables him to tackle some of the most pressing challenges Hirt sees in both current and future design landscapes. Pascal thrives on using design strategically, always inspired by the motivation to innovate and question the status quo. As of now, he holds the position of Brand Manager for Product Design at Sartorius, an esteemed company within the biopharmaceutical industry. Here, Hirt plays a pivotal role in shaping the new brand identity in collaboration with the corporate branding and design team. Managing various touchpoints, including product design and UI/UX design, he significantly strengthens Sartorius's brand presence, establishing it as a benchmark in the industry while enhancing its reputation as a sustainable and trusted entity.
Throughout his career, Hirt has developed a wealth of experience working in both design agencies and corporate environments. His transformative journey has been marked by continuous growth and adaptation, primarily focused on strategic and methodological design approaches. As a testament to his dedication to honing his craft, he recently graduated with a Master’s degree in Design Management from the prestigious Macromedia University of Applied Sciences in Munich. Hirt's academic inquiry delved into a collaborative research project with the Swiss Smart Factory at the Switzerland Innovation Park, where he engaged with the pressing topic of digital transformation for small to medium-sized enterprises (SMEs).
Education and Achievements
Hirt's educational background is extensive, showcasing his commitment to design across various platforms and institutions. He holds a Master of Arts in Design Management from Hochschule Macromedia and a Master of Science in Sustainable Design from Aalborg Universitet. Prior to his master's studies, he completed a Bachelor of Arts in Industrial Design at the Academy of Art and Design in Basel (FHNW) and another Bachelor of Arts in Industrial Design at Lunds tekniska högskola. He also completed a foundation year in Art and Design at the Neue Schule für Gestaltung, which solidified his passion for the creative fields.
Pascal Hirt's innovative perspective on design is also reflected in his impressive portfolio of positions he has held throughout his career. He has contributed significantly to projects at pillars of academia, including ETH Zurich, where he improved mobile health systems and engaged in medical design services. He has also honed his design skills in various roles, such as Junior Product Designer at Corpus-C Design Agentur GmbH, Product Design Intern at WILDDESIGN, and even pursued freelance opportunities as a graphic designer while serving as a creative art director assistant with Becket-Chimney Corners YMCA and as a nurse assistant with Lindenhofgruppe.
Contributions to Digital Transformation and Sustainability
Hirt’s holistic design philosophy yields a comprehensive understanding of complex problems, which he approaches with creativity and practicality. His assertion, "Think differently is the way to change our future into a good and sustainable one," encapsulates his drive to contribute positively to society through design. His involvement with the Switzerland Innovation Park's digital transformation research allows him to merge technology with sustainable practices, ultimately benefiting SMEs navigating the increasingly digital landscape in today's economy.
Pascal Hirt's professional journey is a testament to his adaptability and dedication to not only improving design aesthetics but also ensuring that every project contributes to a larger purpose in line with sustainability, innovation, and social responsibility. Through each of his roles, he has built bridges between various disciplines, bringing fresh insights that enable cross-departmental collaboration and enhance creative problem-solving. This ability to navigate and align different viewpoints makes Hirt an invaluable asset in any endeavor he undertakes.
Achievements
Pascal's career is decorated with notable achievements including:
- Successful establishment of a new brand identity for Sartorius as part of the corporate branding and design team.
- Completion of a Master's thesis project focused on Digital Transformation at the Switzerland Innovation Park, underscoring his commitment to contemporary issues in design.
- Contributions to significant projects within esteemed institutions like ETH Zurich, enhancing design solutions for complex healthcare systems.
- Hands-on experience across various design disciplines, from graphical design to product innovation, highlighting versatility in his expertise.