Parsa Saljoughian

Parsa Saljoughian is the Vice President of Strategic Finance at WHOOP, a company known for its subscription-based wearable technology. He has a strong background in finance and venture capital, having transitioned from a late-stage investor to a strategic finance leader. His role at WHOOP involves overseeing the Strategic Finance, Analytics, Business Data Science, and Corporate Development teams, where he leverages data and insights to drive decision-making and contribute to the company's growth strategy.12

Professional Background

• Current Position: VP, Strategic Finance at WHOOP since October 2021. He focuses on strategic planning, business operations, and capital raising, among other responsibilities.13

• Previous Experience: Before joining WHOOP, Saljoughian was a Partner at IVP, a venture capital firm, where he spent several years investing in consumer and enterprise software companies, including notable names like Snap, Uber, and Figma.12 He also had a brief stint as a Growth Analyst Intern at Snap, where he worked on user growth strategies.1

Education

Saljoughian holds an MBA from Stanford University Graduate School of Business and a Bachelor's degree in Business Administration from the University of California, Berkeley, where he graduated with highest honors.12

Skills and Expertise

His expertise spans various areas including strategic finance, product analytics, unit economics, and pricing strategy. He is recognized for his ability to thrive in dynamic environments and serve as a trusted partner to executive teams.12

In addition to his corporate roles, Saljoughian is involved in advisory and investment activities through his own venture, Parsa.vc, where he focuses on growth strategies and KPI benchmarks for startups.2