Parinaz Vahabzadeh

Parinaz Vahabzadeh is the Founder and CEO of Blue Boat Data, based in New York, New York.1 She is a professional with expertise in analytics, digital marketing, and data management.1 Parinaz has a strong background in these areas, having previously worked at Nike where she reportedly drove impressive results.1

Professional Experience

Parinaz's current role at Blue Boat Data involves leadership in data-driven marketing strategies. Her experience and skills include:

• Personalization: She has been actively seeking a Director to lead personalization across marketing channels, with a focus on email, push notifications, and on-site messaging.23
• Strategic Thinking: Parinaz is described as a strategic thinker and effective executor, particularly in media and marketing.6
• Digital Marketing: She possesses an up-to-date skillset in digital marketing strategies.6

Industry Involvement

Parinaz appears to be actively engaged in industry discussions and developments:

• She has shared insights on marketing strategies, including a post about marketing ice cream.4
• She keeps abreast of industry news, such as Google's delays in post-cookie plans.5
• Parinaz has shown interest in retail marketing, having posted about a Director of Retail Marketing position.4

Parinaz Vahabzadeh's LinkedIn profile and posts suggest that she is a seasoned professional in the data and marketing field, with a focus on leveraging data for personalized marketing strategies across various channels.