Pancy Xu

Pancy Xu is the Regional Director of Sales & Marketing at Shangri-La Group, a position she has held since April 2016.1 In this role, she oversees strategic sales and marketing initiatives across the company. Prior to her current position, Xu served as the Director of Sales & Marketing at Shangri-La Group.1

Xu has been involved in notable projects within the hospitality industry. In 2021, she participated in a summit where she discussed the launch of co-branded hotel rooms, indicating her involvement in innovative marketing strategies for Shangri-La Group.2

With over 8 years of experience in her current role, Pancy Xu has established herself as a key figure in the sales and marketing operations of Shangri-La Group, contributing to the company's growth and market presence in the region.1