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Pam Wooten
Principal at Product Marketing & Management Optimization
Pam Wooten is a seasoned professional with a wealth of experience spanning over 2 decades in helping organizations navigate and overcome various challenges such as low sales, subpar marketing ROI, commodity markets, decreasing market share, low profitability, decreased ROI, poor product performance, and delayed product launches.
Her specialties include marketing optimization, competitive intelligence, market research, market intelligence, social media strategy, and new product launch strategies.
Pam holds an MBA in Marketing from Stanford University Graduate School of Business and a BS in Industrial Management from the University of Arizona.
She has held key roles in prestigious organizations including being the former Principal at Product Marketing & Management Optimization, Freelance Marketing Executive as CMO for Hire, VP of Product Marketing at Thermo Fisher Scientific, Solutions Marketing Director at Hitachi, and Director of Product Marketing at IBM Global Services.
