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Pam Piligian
Do. Learn. Grow.
Pam Piligian is a talented and experienced individual with a proven track record in the fields of marketing and advertising for over 30 years.
As the current Chief Marketing Officer (CMO) at the world's largest credit union, Pam excels in utilizing data and analytical skills to drive business strategies, achieve key performance indicators (KPIs), and lead teams to success.
During her tenure as Senior Vice President (SVP) and Director at an advertising agency, Pam demonstrated her knack for interpreting marketing data to create impactful campaigns that resonated with clients across various industries.
Pam's expertise spans across different sectors including consumer packaged goods, financial services, DIY, utilities, and retail, working with renowned brands such as Nabisco, SC Johnson, Navy Federal Credit Union, Black + Decker, and more.
She has been actively involved in repositioning brands like Navy Federal Credit Union and Black + Decker, as well as launching successful campaigns for products like DUREX and Srixon.
Pam's educational background includes a BA in Marketing from Georgia State University, complementing her extensive hands-on experience in leadership, strategy development, and business partnerships.
Her notable contributions extend beyond her professional roles, with involvement in various committees and mentoring programs, showcasing her commitment to leadership and development.
With a strong foundation in brand management, advertising, and marketing, Pam Piligian stands out as a reliable, analytical, driven, and passionate professional, making significant impacts throughout her illustrious career.