Pam Kramer

Pam Kramer is a seasoned marketing executive who joined Voyager Digital as Chief Marketing Officer in March 2021.12 She brings extensive experience in consumer technology and financial marketing, notably serving as Chief Marketing Officer at E-TRADE, where she launched digital financial products and managed a $100+ million annual budget.1

Professional Background

Marketing Expertise:

• Previously worked at E-TRADE Financial from 1995 to 2004
• Has over two decades of experience in marketing leadership roles
• Recognized for her ability to navigate emerging digital financial technologies2

Voyager Digital Role

Marketing Strategy:

• Joined Voyager in March 2021 as Chief Marketing Officer
• Focused on building brand awareness through strategic partnerships
• Partnered with sports influencers like NFL tight end Rob Gronkowski and NASCAR driver Landon Cassill2

Professional Perspective

Kramer is passionate about the transformative potential of cryptocurrency. She believes crypto is "changing the way we interact with money" and expects the user base to grow from hundreds of millions to a billion users in the next four years.2 She is particularly interested in making crypto more inclusive, noting the importance of addressing gender gaps in cryptocurrency investment.2

Marketing Approach:

• Emphasizes community engagement over traditional media buys
• Creates video-driven content highlighting consumer experiences
• Aims to demystify crypto for broader audiences2

Kramer is based in New York and is also involved with the Bay Area Ridge Trail Council as a director.3 Her professional profile reflects a forward-thinking approach to digital marketing and financial technology.