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Olivier Laflamme
VP, Media Lead at dentsu X
Olivier Laflamme is a marketing professional with extensive experience in the media and advertising industry. He currently serves as VP, Client Leadership at Carat Canada, a position he has held since October 2021.1 Prior to this role, Laflamme was VP, Media Lead at dentsu X from July 2019 to October 2021.1
Laflamme's career history includes:
- National Digital Director at Dentsu Media (April 2017 - June 2019)
- Key Account Director and Lead Innovation Strategist at Radiance - Médias numériques (January 2016 - March 2017)
- Digital Campaign Director at Radiance Media (December 2013 - January 2016)
He is based in Saint-Bruno, Quebec, Canada and is bilingual in English and French.1
Laflamme has a strong background in digital marketing, holding multiple Google AdWords certifications including AdWords Fundamental, Display Advertising, Mobile Advertising, Search Advertising, Shopping Advertising, and Video Advertising.1
In his role at dentsu X, Laflamme was involved in innovative marketing solutions. For example, he worked on a successful campaign for Dairy Queen (DQ) that utilized Google Local Campaigns to drive store visits and highlight new menu items during the COVID-19 pandemic.2
Laflamme holds a BAA in Marketing Management from HEC Montreal and has pursued further education in e-commerce at the same institution.1