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Olivier Charbonneau
Sr Brand manager Metro & Marché Richelieu
Olivier Charbonneau is a driven professional with a diverse educational background and experience in marketing and communications.
Having completed studies in marketing, chemistry, and psychology at Université de Sherbrooke, Olivier embarked on his career at Cossette, focusing on advertising and marketing.
With roles such as Gestionnaire de marque Metro et Marché Richelieu at Metro Inc. and Director Business lead at Cossette, Olivier has a proven track record of success in the industry.
Passionate about advertising, Olivier has worked on campaigns for various high-profile clients, including Home Depot, La Croix-Rouge canadienne, and Amnesty International.
His role as a conseiller publicitaire involves constantly challenging and reinventing strategies to engage consumers effectively.
Specializing in retail marketing, Olivier was part of the Observatoire marketing team that explored the future of shopping in 2025.
His educational credentials include a Master of Business Administration and Bachelor's degrees in Marketing and Chemistry from Université de Sherbrooke.
In addition to his professional endeavors, Olivier has been involved in various organizations, including the Fédération de voile du Québec and Relève Publicitaire APCM.