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Olivier Billion
Marketing Director Groupe Dubreuil
Olivier Billion is the Chief Marketing Officer (CMO) overseeing distribution activities at Groupe Dubreuil, a French conglomerate with a diverse portfolio focusing on distribution.
With over 30 subsidiaries across various sectors like aerian transport, automotive, petroleum distribution, construction and heavy-duty equipment, agriculture machinery, trucks distribution, energies, and hotels, Olivier plays a vital role in digital marketing and project management for these entities.
Under his guidance, the marketing team at Groupe Dubreuil engages in both classical and digital marketing strategies encompassing events, multiple communication channels, internet websites, search engine advertising (SEA) & optimization (SEO), e-advertising, and data management.
Olivier Billion has led the recruitment of proficient experts within the group to handle aspects like user experience (UX), user interface (UI) design, front-end (Vue.js, HTML, CSS) and back-end (PHP) development, data management platforms (DMP), and traffic management including SEO and SEA.
Groupe Dubreuil manages a wide array of websites, continuously expanding their online presence and excelling in e-commerce initiatives and lead generation tactics. Their future focus lies in data science, deep learning, and artificial intelligence (AI) to further enhance their strategies and operations.
Olivier Billion's educational background includes a Master's Degree in Business Administration and Management from Université de Nanterre, a Master of Business Administration (MBA) from IFG, and a D.E.U.G in Sciences économiques from Université de Bordeaux 1.
Prior to his current role as the Marketing Director at Groupe Dubreuil, Olivier has held various positions such as Managing Director at Réseau Entreprendre Vendée, Business Manager at SelfAdvert, CEO at CBEO, and Responsable commercial at CIS among others.
Olivier Billion brings a wealth of experience and expertise in marketing, digital strategies, project management, and team leadership to his current role as the CMO at Groupe Dubreuil.
His background in business administration coupled with his hands-on experience in various marketing and communication roles positions him as a valuable asset in the ever-evolving landscape of digital marketing and distribution activities.