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Olivia Hornstein
PPC & Analytics Associate at BluShark Digital
Olivia Hornstein, a senior at the University of California, Santa Barbara, has a deep-rooted passion for connecting individuals with impactful brands and products.
With a Bachelor's degree in Communication and Media Studies, Olivia has honed her expertise in developing and launching digital platforms, designing user-centric website wireframes, and publishing strategic digital content across various media channels.
Her professional journey includes roles such as PPC and Analytics Associate at BluShark Digital, Marketing and Promotions Manager at Don Parsons Golf Instruction, and Marketing Intern positions at ShipHawk and the Urban Land Institute.
Olivia's experience also extends to leadership roles like Director Of Communications at the UCSB Office of the Student Body President, Director Of Community Outreach at Campus United, and Public Relations Coordinator at Associated Students, Community Affairs Board.
She possesses proficiency in utilizing tools like Google Analytics and A/B testing to monitor and optimize marketing campaigns, showcasing a keen eye for data-driven decision-making in the marketing realm.
