olga rusu

Olga Rusu is a marketing professional with extensive experience in the advertising industry. She started her career in a multinational agency, Grey, where she was part of the team managing Procter&Gamble's accounts. Later, she worked with British American Tobacco where she learned from a demanding client and an even more demanding boss. She describes herself as a "marketing nerd" and is passionate about understanding the mechanics behind marketing strategies.

With a pragmatic and austere approach, she prefers a small number of well-executed actions over a big budget spent in something that cannot be evaluated. As an expert in the industrial sector, she is skillful in working with niche products that solve very specific problems, focusing on the consumer.

Olga has an international background and has experience working with different countries and cultures. She is motivated by working for companies with ambitious plans, regardless of their size. Currently, she works as a freelance Marketing and Corporate Communication Consultant for various clients.

Education-wise, Olga has a Master's Degree in Marketing from ESIC: Business & Marketing School and a degree in Sociology and Political Science from Universitatea 'Alexandru Ioan Cuza' din Iasi. Additionally, she has completed courses in Digital Marketing, Omnichannel Strategy, and eCommerce.

Overall, Olga is an accomplished marketing professional with a special focus on niche products and the industrial sector.