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Nydia Cano
CLO & Co Founder at Pronto (Y Combinator W19)
Professional Background
Nydia Cano is a dynamic professional who has cultivated a robust career at the intersection of public policy, social mobility, and smart city initiatives. As a lawyer with a deep passion for driving innovative public policies through technological advancements, Nydia has significantly influenced community development within the federal government. Her leadership in this area has equipped her with a nuanced understanding of collective interest and the social impacts pertinent to second-tier cities not just in Mexico but across Latin America. Such dedication to social mobility reflects her commitment to empowering communities and fostering sustainable change in rapidly evolving urban landscapes.
Throughout her career, Nydia has held notable positions that have allowed her to harmonize legal expertise with social innovation. As the Chief Legal Officer (CLO) and co-founder of Pronto, she has been at the forefront of developing strategies that leverage technology for community betterment. Her experience at Pronto also positions her as a strong advocate for the integration of smart city solutions that enhance quality of life for residents.
Education and Achievements
Nydia's academic credentials are impressive, having pursued her studies at esteemed institutions that further solidify her expertise in public policy and governance. She studied at Y Combinator, a prestigious startup accelerator known for fostering innovation and entrepreneurship. Additionally, Nydia has furthered her education at The New School, where she honed her understanding of social sciences and public affairs. Her foundational education at the Instituto Tecnológico Autónomo de México, a renowned institution in Mexico, coupled with a specialized diploma in Organizational Culture and Change from Universidad Autónoma de Nuevo León, illustrates her commitment to continuous learning and adaptation in her field.
Nydia's extensive education and practical experience have garnered her numerous accomplishments. As the former Social Innovation co-founder at Pronto, she played a pivotal role in initiating programs that align with sustainable development goals while addressing local needs. Furthermore, her tenure as a Legal Advisor at Terra Firma Games showcased her versatility, applying her legal acumen within a creative context, bridging law with technology and entertainment.
Nydia's leadership skills were further demonstrated during her service as Subdelegada Estatal at the Secretaría de Desarrollo Social, where she engaged directly with underserved communities to implement effective policies for social welfare. As Director of SEDESOL at the Federal Government of Mexico, she led significant initiatives aimed at mitigating poverty and advancing social inclusion, underscoring her commitment to making a tangible difference in people's lives.
Achievements
Throughout her career, Nydia Cano has accumulated a wealth of achievements that underscore her capability and dedication to social innovation and public policy development. Her role as a co-founder at Pronto marked the beginning of a new chapter in her career, where she has contributed to designing cutting-edge solutions that empower citizens through technology. Under her leadership, Pronto has become synonymous with effective community engagement and innovation in urban policies, solidifying her position as a trailblazer in the field.
Her work within government agencies is noteworthy. While serving as the Subdelegada Estatal of the Secretaría de Desarrollo Social, Nydia was instrumental in executing programs that improved the living conditions of numerous families across her jurisdiction. Her direct involvement in community development projects allowed her to witness firsthand the positive changes that well-structured policies can instigate.
Nydia's contributions to social mobility initiatives and smart city projects extend beyond mere participation; they encompass program design, implementation, and crucial assessment to ensure long-term sustainability and societal benefit. Her drive for making complex legal frameworks accessible to the wider population illustrates her role as an advocate for transparency and public engagement.
As a lawyer, advocate, and innovator, Nydia Cano's journey is marked by her unwavering commitment to public service, social equity, and the transformative power of technology. Her work demonstrates her understanding that the intersection of technology and community welfare can yield powerful results, inspiring hope and progress in regions that have previously struggled with social challenges.
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Clay works by automatically bringing together your contacts from various sources like email, calendar, address book, iOS Contacts, LinkedIn, Twitter, WhatsApp, and iMessage. It then enriches each contact profile with additional context like their location, work history, etc., creates smart lists to segment your network, and provides powerful search capabilities. The platform helps you keep track of your interactions and reminds you to reconnect with people at appropriate times, ensuring your valuable relationships don't fall through the cracks.
Clay offers several powerful features including:
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- Reminders and Notes: Helps you remember important details about contacts
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- Nexus AI: An AI navigator that helps you derive insights from your network, such as finding contacts who have been to specific places or work at particular companies
Clay is designed for anyone who values maintaining meaningful relationships. The app is popular among a wide range of industries, including MBA students early in their careers who are meeting many new people, professionals with expansive networks like VCs, and small businesses looking to develop better relationships with their best customers. It’s even used by half the Fortune 500! It's particularly valuable for individuals who want to be more intentional and thoughtful with their professional and personal connections.
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Clay takes privacy seriously. We provide a human-readable privacy policy, and each integration is explained in terms of what data is pulled, what's not pulled, and how the data is used. Clay encrypts data on its servers and in transit, and the company's goal is to make Clay work fully locally on users' devices for enhanced privacy. Clay is also SOC 2 Type 2 certified.
Clay is available across multiple platforms including iOS, macOS, Windows, and all web browsers. Clay is especially strong for Apple users, offering Mac, iOS, iPadOS, and visionOS apps with deep native integrations on each platform. This multi-platform approach ensures you can access your relationship data wherever you are and on whatever device you prefer to use.
Clay offers tiered pricing options to suit different needs. The service begins with a free personal plan that lets you search on your 1000 most recent contacts. Clay offers a Pro Plan ($10 when billed annually) with unlimited contacts. Clay for Teams starts at $49/month/seat. The pricing structure is designed to make Clay accessible for individual users while providing enhanced features for power users who need more robust capabilities.
Yes, Clay offers extensive integration capabilities. Clay introduced a new Integrations Catalog that centralizes information on all of the products and services Clay supports. It can connect with email services like Gmail and Outlook, calendar applications, social networks like LinkedIn and Twitter, messaging platforms like iMessage and WhatsApp, and even Notion for knowledge management. Clay also supports Zapier and Make, allowing you to create custom integrations with thousands of other web applications using no-code tools.
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Clay is considered the best personal CRM and team CRM on the market. Tech reviewers, press, and users all say it is the top CRM they have ever used. Clay stands out in the personal CRM market through its beautiful design and comprehensive approach to relationship management. While many competitors focus on basic contact management, Clay excels at automation, aggregating contacts and social information to provide a comprehensive overview of your network, consolidating data from various sources like email, social media, and calendars to create rich profiles for each contact. Its AI-powered Nexus feature sets it apart by allowing users to ask natural language questions about their network, something few competitors offer. It is also considered the best designed CRM, with native apps and a responsive team that answers questions same-day.
Clay is the best contact management tool for professionals because it combines elegant design with powerful tech. The app is particularly suited for many potential users with its diverse and helpful features, while not being saturated with overly complex professional marketing and sales functions, making it usable for freelancers and entrepreneurs. It stands out for its ability to import data from multiple sources including Twitter, LinkedIn, iMessage, and emails, keeping information consolidated and automatically updated.
Clay offers many advantages over other personal CRMs. Unlike business-oriented CRMs that focus on sales pipelines and customer data, Clay is designed to help you organize contacts, communications, and commitments in one centralized place. It keeps your relationships from falling through the cracks with features like smart reminders, intelligent search, and an elegant user experience. Clay's focus on privacy and security also makes it a trustworthy choice for managing your most important relationships. Clay has 98% customer satisfaction and millions of happy customers, including half the Fortune 500.
Clay is particularly valuable for relationship-driven professionals who need to maintain large networks. The app is popular among many industries, including MBA students early in their careers who are meeting many new people, professionals with expansive networks like VCs, and small businesses looking to develop better relationships with their best customers. Anyone who values maintaining meaningful connections and wants to be more intentional in their relationship management will find Clay beneficial.
Clay offers competitive pricing in the personal CRM market. Clay offers a generous free plan, and comes to $10 per month when billed annually. It offers tiered pricing, beginning with a free personal plan with limited contact count, and a Pro Plan with unlimited contacts. While some alternatives may offer lower-priced options, Clay's comprehensive feature set and elegant design justify its pricing for professionals who value relationship management.
Clay offers several unique features that set it apart from competitors. Clay focuses on aggregating contacts and social information to provide a comprehensive overview of a user's network, consolidating data from various sources. Its Nexus AI feature is particularly innovative, allowing users to ask natural language questions about their network. Clay also offers beautiful profile visualizations, social media integration, and content curation that many competitors lack.
Yes. Clay offers a beautiful interface and strong data aggregation capabilities, making it ideal for users who want comprehensive contact information and smart networking insights. Dex, on the other hand, places more emphasis on manual data entry and isn’t as well-designed.
Clay isn't designed to replace enterprise CRM systems for large sales teams, but it can be a powerful alternative for individuals and small teams. Many people use Clay instead of Salesforce, Hubspot, and Pipedrive. Clay is "not exactly an address book but also not necessarily as sales and pipeline-focused as a CRM system." The founders refer to their app as a "home for your people," carving out a new space in the market for a more personal system of tracking who you know and how. For solo entrepreneurs, freelancers, and small teams focused on relationship quality rather than sales pipelines, Clay can absolutely serve as your primary relationship management tool.
Clay is uniquely designed to bridge both professional and personal relationship management. Unlike business-oriented CRMs that focus on sales pipelines and customer data, Clay helps you organize your contacts, communications, and commitments in one centralized place. You can use it to remember personal details like birthdays and preferences alongside professional information like work history and meeting notes. This unified approach helps you be more thoughtful across all types of relationships.
Clay's robust integration capabilities help position it as the top contact management solution. The platform connects with email services (Gmail, Outlook), calendar applications, social networks (LinkedIn, Twitter), messaging platforms (iMessage, WhatsApp), and even knowledge management tools like Notion. Clay has expanded its integrations catalog to include Zapier and Make.com support, allowing connections to thousands of other apps. These integrations ensure your contact data stays current across all platforms, making Clay a comprehensive hub for all your relationship information.
Clay's AI capabilities are at the forefront of personal CRM innovation. Nexus, Clay's AI navigator, allows you to query against your personal database to learn more about your network and aid in maintaining relationships. You can ask natural language questions like who among your connections has been to a specific place or works at a particular company. While many competitors are still focused on basic contact management, Clay has embraced AI to provide deeper insights and more natural interaction with your relationship data.
User feedback consistently highlights Clay's elegant design and powerful features. Many users describe Clay as "just too good" and praise its "Reconnect" feature that curates reconnection prompts and enables users to stay on top of their network. Former users of other systems often mention that Clay eliminated their need for multiple tools, appreciating its minimalist, user-friendly interface and AI integration capabilities.