Concordia University

Founder  at Culture

• Played a pivotal role in incorporating Vision Saudi 2030 initiatives into the organizational framework, aligning the company's strategies with the national vision for economic and social transformation.
• Orchestrated the successful cascade of the CEO's transformation plan throughout the organization, ensuring alignment with corporate objectives and fostering a cohesive implementation strategy.
• Led the development and execution of the 1st annual ESG (Environmental, Social, and Governance) report, providing a comprehensive overview of the company's sustainability efforts.
• Formulated and implemented a forward-looking ESG framework, setting targets and kip’s per ESG category for 2024-2030 to guide the organization towards long-term environmental, social, and governance goals.
• Conducted green recovery and green economy policy development, demonstrating expertise in climate change transition and physical risk assessments.
• Conducted greenhouse gas emissions calculations and developed scenario modeling for net-zero strategies.
•  Created and maintained a corporate sustainability calendar to track and meet key milestones, facilitating effective planning and execution of sustainability initiatives. Team engagement and events.
• Spearheaded the seamless integration of global ESG calendar events with the Saudi ESG calendar, aligning these initiatives with the company's priorities which led rise in consumer awareness.
• Formulated a strategy house to guide the organization's strategic direction, fostering alignment with sustainability goals.
• Implemented KATA, a systematic approach for continuous improvement, to drive innovation and efficiency across the organization.
• Successfully managed project execution for 29 initiatives spanning six functions, demonstrating strong project management skills and cross-functional collaboration.

Mayar Foods

Enterprise Transformation Manager 

• As founder of a fashion e-commerce company, led strategic vision and goal implementation, driving revenue growth and market expansion.
• Oversaw the development of key stakeholder relationships, managed a dynamic team, and ensured regulatory compliance.
• Pioneered innovative marketing strategies, enhancing brand visibility and customer engagement.
• Fostered a culture of excellence, steering the company toward sustained success and industry leadership.
• Represented the company in public forums.

Culture

Founder 

Family Business Council Gulf (FBCG)

Next Generation Committee Member

• Revitalized key account sales strategies, exceeding revenue targets and fostering robust growth.
• Developed and executed comprehensive sales plans, strategically cultivating relationships and ensuring optimal product placement across key accounts.
• Orchestrated successful negotiations and promotions, resulting in increased market share and a strengthened competitive position for the company.
• Elevated sales team morale and performance through the implementation of
• impactful incentive structures, consistently surpassing channel-specific sales targets.
• Innovated sales approaches to adapt to market dynamics, leading to enhanced customer satisfaction and loyalty.
• Demonstrated a keen focus on continuous improvement, driving efficiencies and contributing to the overall success of the sales function.

National Key Account asst. Manager

• Established cost parameters and budgets for purchases, ensuring financial efficiency.
• Spearheaded strategic procurement initiatives to optimize supplier relationships and ensure cost-effective sourcing.
• Conducted rigorous evaluations of potential suppliers, negotiating favorable terms to maximize return on investment.
• Established and maintained accurate cost parameters and budgets for purchases, contributing to overall financial efficiency.
• Played a pivotal role in securing high-quality products and supporting the company's commitment to excellence.
• Proactively identified opportunities for cost savings and implemented measures to improve procurement processes.
• Demonstrated a results-driven approach, consistently achieving cost-effective solutions and supporting organizational financial goals.

Purchasing Officer

• Conducted research and provided insights to contribute to decision-making processes.
• Conducted data analysis, and recommended process improvements by
eliminating 7 Wastes of Lean.
• Created a growth model fostering total employee alignment and
redesigned the in-store customer journey.
• Led initiatives to improve processes and efficiency.

Norah Essam AlMuhaidib