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Nomava Zanazo
Consultant at Boston Consulting Group (BCG)
Nomava Zanazo is a key member of Boston Consulting Group's (BCG) Center for Customer Insights in Africa, specializing in building strategic insights, megatrends, proprietary data, tools, and methodologies to understand the African consumer.
With a wealth of experience as a consumer insights and route to market expert, Nomava has a proven track record of collaborating with multinational corporations (MNCs) to develop effective Africa route to market strategies.
She has contributed to the co-authoring of several publications at BCG, such as 'Four Priorities Requiring Leadership for South Africa's Future,' 'African Consumer Sentiment 2019,' and 'Optimism and Eagerness to Spend: Routes to Growth in South Africa Through Traditional Trade.'
Currently, Nomava Zanazo serves as a consultant at Boston Consulting Group, where she continues to leverage her expertise in consumer insights and market strategies.
