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    Nina Xiao

    Product Lead - Digital Transformation

    Nina Xiao is an accomplished product lead with 15 years of experience in product strategy, business insights, customer success, and operations excellence across various industries including internet, advertising, eCommerce, and technology. She has a strong market experience in Greater China, North America, Southeast Asia, and Japan.

    Nina is a native Mandarin speaker, fluent in English, and has basic proficiency in Cantonese. With a keen interest in entrepreneurship, she provides guidance to several small and medium-sized businesses in Hong Kong, China, and Singapore, showcasing her strong acumen in the business domain.

    Passionate about growth, Nina's specialties lie in product strategy and lifecycle management, metric-driven growth, technology innovation, business intelligence, and digital transformation.

    Her educational background includes an M.S. in Integrated Marketing Communications from Northwestern University, as well as B.A. degrees in Advertising and Economics from Peking University.

    Throughout her career, Nina Xiao has held various key positions such as VP Product Management at Informa Markets, Head of Product at ViSenze focusing on AI for Visual Commerce, APAC Product Director at IPG Mediabrands, Head of Product within Platform Products at iClick Interactive Asia Limited, Head of Analytics at iClick Interactive Asia Limited, Board Advisor at maiDan, Regional Panel Manager at YouGov Asia Pacific, Digital Consultant at OgilvyOne Worldwide, Associate at ZS Associates, and Management Trainee/Product Manager at L'Oréal.