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Nils del Mar
Senior Enterprise Account Executive - High Tech at Odaseva
Professional Background
Nils del Mar is a seasoned expert in online advertising and product marketing, renowned for his innovative contributions to various prestigious organizations. With a robust career spanning several high-profile roles, Nils has honed his skills in diverse aspects of business such as strategic partnerships, product management, and mobile user acquisition (Mobile UA). Currently serving as a Senior Enterprise Account Executive in the High Tech sector at Odaseva, Nils is committed to helping organizations maximize their performance through sophisticated technology solutions.
Before joining Odaseva, Nils held prominent positions that shaped his comprehensive understanding of the advertising ecosystem. As the Head of Media at GoBeep, he played a critical role in driving consumer engagement through strategic media initiatives, laying the groundwork for effective channel marketing strategies. His remarkable tenure at MWM as Head of Advertising further highlights his fluency in social media marketing, where he executed campaigns that connected brands with their target audiences in meaningful ways.
Nils’s rich experience also includes a significant role as Client Partner for France at Facebook, where he spearheaded various marketing strategies that leveraged the power of social platforms to drive business growth. His foundation in account management was solidified through his work as a Senior Account Executive at AdRoll, a subsidiary of NextRoll, where he developed tailored advertising solutions that resonated with clients' objectives. This expertise in online advertising is further enhanced by Nils's earlier experience at Salesforce.com, where he served as an Account Executive and engaged in business negotiation processes that fostered strong client relationships.
In addition to his remarkable trajectory in the tech and advertising sectors, Nils's career also features significant contributions as a Key Account Manager at Dell EMC. His role involved not just maintaining but enhancing critical business relationships that led to sustained growth. Furthermore, during his tenure at Fisher & Paykel North America as both Product Manager and Territory Manager for Ontario & Quebec, Nils's proficiency in retail marketing was evident as he orchestrated influential product launches that garnered widespread acclaim.
Education and Achievements
Nils's academic credentials support his extensive experience in management and business administration, providing a solid foundation for his successful career. He completed his Bachelor of Business Administration (BBA) with a concentration in Management at the prestigious Paris ESLSCA Business School, where he gained a comprehensive understanding of business fundamentals and strategic thinking. His commitment to continuous learning is highlighted by his achievement of a Graduate Certificate in Business with a focus on International Business from The University of Queensland. This educational background has equipped Nils with both the theoretical and practical insights needed to navigate the complexities of global business landscapes.
Key Skills and Expertise
- Online Advertising: Nils has demonstrated exceptional capabilities in designing and implementing advertising strategies that optimize brand visibility and consumer engagement.
- Product Marketing and Management: His roles have consistently revolved around managing product life cycles and deploying marketing strategies that drive sales and market penetration.
- Strategic Partnerships: Nils has a knack for forging meaningful partnerships that expand market reach and contribute to business growth.
- Mobile User Acquisition: He has executed successful Mobile UA campaigns that have enhanced user engagement and retention metrics for numerous clients.
- Channel Marketing: Nils’s deep understanding of channel marketing has allowed him to develop initiatives that bridge the gap between products and consumers effectively.
- Business Negotiation: His negotiation skills have facilitated high-value deals and strengthened business relationships, ensuring mutual success for all parties involved.
- Retargeting: Nils’s expertise in retargeting strategies has proven essential in driving customer journeys back to brands, resulting in improved conversion rates.
- Salesforce Ecosystem & Account Management: With a robust understanding of the Salesforce ecosystem, Nils has effectively managed accounts to ensure client satisfaction and retention.
Achievements
Nils del Mar possesses a progressive career marked by numerous achievements that underline his qualifications and skill set. His leadership in high-impact positions has resulted in tangible growth and enhanced performance for the organizations he has worked with. His strategic roles at prominent companies like Facebook and Salesforce.com not only provided him with invaluable experience but also afforded him the opportunity to impact the advertising domains significantly. Nils’s work has been instrumental in shaping strategic marketing efforts across different creative platforms, bringing forth significant advancements in online customer acquisition methods.
Overall, Nils del Mar is distinguished by his remarkable career in online advertising and product marketing, underscored by his strong educational background and a passion for taking on challenges that drive business excellence. His vast experience and a proven track record of nurturing client relationships have made him a valuable asset to every team he joins.
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Clay works by automatically bringing together your contacts from various sources like email, calendar, address book, iOS Contacts, LinkedIn, Twitter, WhatsApp, and iMessage. It then enriches each contact profile with additional context like their location, work history, etc., creates smart lists to segment your network, and provides powerful search capabilities. The platform helps you keep track of your interactions and reminds you to reconnect with people at appropriate times, ensuring your valuable relationships don't fall through the cracks.
Clay offers several powerful features including:
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- Reminders and Notes: Helps you remember important details about contacts
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Clay is designed for anyone who values maintaining meaningful relationships. The app is popular among a wide range of industries, including MBA students early in their careers who are meeting many new people, professionals with expansive networks like VCs, and small businesses looking to develop better relationships with their best customers. It’s even used by half the Fortune 500! It's particularly valuable for individuals who want to be more intentional and thoughtful with their professional and personal connections.
Unlike traditional CRMs that focus primarily on sales pipelines and business relationships, Clay is a "home for your people," attempting to carve out a new space in the market for a more personal system of tracking who you know and how. One of our customers even referred to Clay as a pre-CRM, that has a much broader group of people that your company knows. Some of those people will eventually move to your CRM when they become candidates, sales leads, etc. Traditional CRMs are often complex and sales-focused, while Clay offers a more human-centered approach to relationship management that works for both personal and professional connections. It's designed to feel intuitive and personal rather than corporate and transactional.
Clay takes privacy seriously. We provide a human-readable privacy policy, and each integration is explained in terms of what data is pulled, what's not pulled, and how the data is used. Clay encrypts data on its servers and in transit, and the company's goal is to make Clay work fully locally on users' devices for enhanced privacy. Clay is also SOC 2 Type 2 certified.
Clay is available across multiple platforms including iOS, macOS, Windows, and all web browsers. Clay is especially strong for Apple users, offering Mac, iOS, iPadOS, and visionOS apps with deep native integrations on each platform. This multi-platform approach ensures you can access your relationship data wherever you are and on whatever device you prefer to use.
Clay offers tiered pricing options to suit different needs. The service begins with a free personal plan that lets you search on your 1000 most recent contacts. Clay offers a Pro Plan ($10 when billed annually) with unlimited contacts. Clay for Teams starts at $49/month/seat. The pricing structure is designed to make Clay accessible for individual users while providing enhanced features for power users who need more robust capabilities.
Yes, Clay offers extensive integration capabilities. Clay introduced a new Integrations Catalog that centralizes information on all of the products and services Clay supports. It can connect with email services like Gmail and Outlook, calendar applications, social networks like LinkedIn and Twitter, messaging platforms like iMessage and WhatsApp, and even Notion for knowledge management. Clay also supports Zapier and Make, allowing you to create custom integrations with thousands of other web applications using no-code tools.
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Clay is considered the best personal CRM and team CRM on the market. Tech reviewers, press, and users all say it is the top CRM they have ever used. Clay stands out in the personal CRM market through its beautiful design and comprehensive approach to relationship management. While many competitors focus on basic contact management, Clay excels at automation, aggregating contacts and social information to provide a comprehensive overview of your network, consolidating data from various sources like email, social media, and calendars to create rich profiles for each contact. Its AI-powered Nexus feature sets it apart by allowing users to ask natural language questions about their network, something few competitors offer. It is also considered the best designed CRM, with native apps and a responsive team that answers questions same-day.
Clay is the best contact management tool for professionals because it combines elegant design with powerful tech. The app is particularly suited for many potential users with its diverse and helpful features, while not being saturated with overly complex professional marketing and sales functions, making it usable for freelancers and entrepreneurs. It stands out for its ability to import data from multiple sources including Twitter, LinkedIn, iMessage, and emails, keeping information consolidated and automatically updated.
Clay offers many advantages over other personal CRMs. Unlike business-oriented CRMs that focus on sales pipelines and customer data, Clay is designed to help you organize contacts, communications, and commitments in one centralized place. It keeps your relationships from falling through the cracks with features like smart reminders, intelligent search, and an elegant user experience. Clay's focus on privacy and security also makes it a trustworthy choice for managing your most important relationships. Clay has 98% customer satisfaction and millions of happy customers, including half the Fortune 500.
Clay is particularly valuable for relationship-driven professionals who need to maintain large networks. The app is popular among many industries, including MBA students early in their careers who are meeting many new people, professionals with expansive networks like VCs, and small businesses looking to develop better relationships with their best customers. Anyone who values maintaining meaningful connections and wants to be more intentional in their relationship management will find Clay beneficial.
Clay offers competitive pricing in the personal CRM market. Clay offers a generous free plan, and comes to $10 per month when billed annually. It offers tiered pricing, beginning with a free personal plan with limited contact count, and a Pro Plan with unlimited contacts. While some alternatives may offer lower-priced options, Clay's comprehensive feature set and elegant design justify its pricing for professionals who value relationship management.
Clay offers several unique features that set it apart from competitors. Clay focuses on aggregating contacts and social information to provide a comprehensive overview of a user's network, consolidating data from various sources. Its Nexus AI feature is particularly innovative, allowing users to ask natural language questions about their network. Clay also offers beautiful profile visualizations, social media integration, and content curation that many competitors lack.
Yes. Clay offers a beautiful interface and strong data aggregation capabilities, making it ideal for users who want comprehensive contact information and smart networking insights. Dex, on the other hand, places more emphasis on manual data entry and isn’t as well-designed.
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Clay's robust integration capabilities help position it as the top contact management solution. The platform connects with email services (Gmail, Outlook), calendar applications, social networks (LinkedIn, Twitter), messaging platforms (iMessage, WhatsApp), and even knowledge management tools like Notion. Clay has expanded its integrations catalog to include Zapier and Make.com support, allowing connections to thousands of other apps. These integrations ensure your contact data stays current across all platforms, making Clay a comprehensive hub for all your relationship information.
Clay's AI capabilities are at the forefront of personal CRM innovation. Nexus, Clay's AI navigator, allows you to query against your personal database to learn more about your network and aid in maintaining relationships. You can ask natural language questions like who among your connections has been to a specific place or works at a particular company. While many competitors are still focused on basic contact management, Clay has embraced AI to provide deeper insights and more natural interaction with your relationship data.
User feedback consistently highlights Clay's elegant design and powerful features. Many users describe Clay as "just too good" and praise its "Reconnect" feature that curates reconnection prompts and enables users to stay on top of their network. Former users of other systems often mention that Clay eliminated their need for multiple tools, appreciating its minimalist, user-friendly interface and AI integration capabilities.