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Nikolaus Brocke
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Nikolaus Brocke has extensive experience in creative and strategic brand communication both nationally and internationally across various media channels including print, radio, television, and the internet.
He has held leadership positions in specialized departments and served as the CEO/entrepreneur of a Full-Service advertising agency, focusing on text, copywriting, and adapting international campaigns.
Nikolaus specializes in marketing IT and software products, with a deep understanding of the music instrument industry, particularly guitars, multimedia software, and professional music production software.
His expertise includes strategic planning of cross-media advertising campaigns on global markets, adapting international campaigns for the German market, media planning, budget management, contract negotiation, proposal development, and procurement of services for web development, SEO/SEM, video production, audio production, text, and corporate design.
He has significant experience in leading specialized departments in companies and advertising agencies, overseeing professionals in text, graphic design, web design, video production, screen design, and public relations.
Nikolaus regularly utilizes project management software such as Microsoft Project, Microsoft Sharepoint, Mindmanager, Jira, Wrike, and ActiveCollab.
Education-wise, he studied Musicology, Art History, Archaeology, and German Studies at Johan Wolfgang Goethe University in Frankfurt.
His professional journey includes roles such as Founder, Creative Brand Strategy, Copywriter at BEE BEE Werbeagentur, CEO at Artes Advertising GmbH, Marketing Director at Entertainment Media Verlag, Unit Director and Marketing Director at leading organizations like Native Instruments and Apple/Emagic Hardware/Software.
His early career includes roles as a Group Head, Copywriter, and Concept at renowned advertising agencies like Publicis, J. Walter Thompson, Saatchi & Saatchi, Grey/Consell, and DDB, showcasing his diverse experience across the advertising industry.
