Niklas Laninge

Niklas Laninge is the Chief Executive Officer of Nordic Behaviour Group, a position he has held since November 2022. He is based in Stockholm, Sweden, and has a strong background in psychology and behavioral design. Laninge is recognized as a psychologist, speaker, and author, specializing in behavioral insights and design, particularly in the context of customer psychology and large-scale behavior change.1

Professional Background

• Current Role:
  • Chief Executive Officer at Nordic Behaviour Group (November 2022 - Present)
• Previous Positions:
  • Director of Behavioral Insights at PBM Sweden AB (November 2019 - November 2022)
  • Advisor at COLIVE (October 2018 - November 2021)
  • Behavior Specialist at Gullers Grupp (September 2018 - November 2019)
  • Head of Learning/Founder at Daily Bits Of (January 2014 - September 2018)

Education

Laninge holds a Master of Science in Psychology from the University of Gothenburg and has also completed the psychologist program at Stockholm University.1

Skills and Expertise

His expertise encompasses:

• Behavioral design
• Behavioral economics
• Online learning
• Public speaking and workshops focused on psychology and decision-making.1

Laninge's work emphasizes the application of modern psychological research to enhance creativity and improve decision-making processes in various contexts.