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    Nikila Srinivasan

    Lead Enterprise Sales Engineer based in New York

    Nikila Srinivasan is a seasoned product management executive currently serving as the VP of Product Management for Business Messaging at Meta (formerly Facebook).1 Her role encompasses leadership of WhatsApp Business, Messenger for Business, and Instagram Direct messaging products.

    Career Highlights

    Meta and Facebook: Nikila has been with Meta/Facebook since 2013, holding various leadership positions:

    • VP, Product Management - Business Messaging (February 2023 - Present)
    • Senior Director of Product Management (2013 - 2021)
      • Led consumer products for Groups, Events, and new initiatives
      • Headed teams responsible for Small & Medium Business (SMB) & International growth
      • Established Facebook's first product, engineering, and design teams in APAC (Singapore)
      • Founded the product team focused on emerging markets

    Other Notable Roles:

    • VP of Product at Instacart (2021 - February 2023)
    • Product Manager at Zite (CNN) and StumbleUpon (2011 - 2014)
    • Founding Member of The Score Magazine (2007 - 2015)

    Education and Skills

    • Master's degree from The George Washington University
    • Bachelor of Engineering from Anna University
    • Multilingual: Proficient in English, Tamil, Hindi, with elementary knowledge of French and Chinese1

    Additional Interests

    Nikila is also an angel investor, supporting pre-seed, seed-stage, and Series A startups since 2018.1 She has a pending US patent, demonstrating her innovative contributions to the tech industry.

    Nikila's extensive experience in product management, particularly in social media and business messaging, along with her global perspective and entrepreneurial spirit, make her a valuable asset in her current role at Meta.

    Highlights

    Mark Zuckerberg Taps the Strengths of WhatsApp - The New York Times
    Mark Zuckerberg Taps the Strengths of WhatsApp - The New York Times
    Mark Zuckerberg Taps the Strengths of WhatsApp - The New York Times
    Mark Zuckerberg Taps the Strengths of WhatsApp - The New York Times

    Related Questions

    What are Nikila Srinivasan's key achievements at Meta?
    How did Nikila Srinivasan's role at Instacart differ from her role at Meta?
    What are some of the projects Nikila Srinivasan led at Facebook?
    How has Nikila Srinivasan's experience in emerging markets influenced her current role?
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    Nikila Srinivasan
    Nikila Srinivasan, photo 1
    Nikila Srinivasan, photo 2
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    Experience

    Lead Enterprise Sales Engineer at Affirm (July 2021 - Present)
    Senior Solutions Consultant at Iterable (April 2020 - June 2021), Solutions Consultant at Iterable (April 2019 - April 2020), Solutions Engineer at Glitch (August 2018 - April 2019), Sales Engineer at Glitch (September 2017 - July 2018), Support Engineer at Localytics (August 2016 - August 2017), Data Science Engineer at VaynerMedia (November 2015 - August 2016), Fellow at Fog Creek Software (October 2015 - November 2015)

    Education

    Certificate of Completion in Management Essentials from Harvard Business School Online (2021), Bachelor's Degree in Biology, General from Rensselaer Polytechnic Institute (2011 - 2015), Web Development from Flatiron School

    Location

    New York, New York, United States