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Nikao Yang
Venture Capital and Startups Specialist at AWS
Nikao Yang is currently the Vertical Director and Head of Media & Entertainment, Gaming at TikTok. He has a significant background in business development and strategy, particularly within the tech and media sectors. Yang has previously held roles at Amazon Web Services (AWS), where he focused on venture capital and startups, indicating a strong expertise in driving growth in innovative environments.
His professional journey includes engaging with various aspects of media and entertainment, emphasizing the importance of creating engaging content rather than traditional advertising methods. For instance, he has been vocal about the idea that brands should focus on making TikToks instead of ads, reflecting a modern approach to digital marketing.
Yang's educational background includes studies at the University of California, Los Angeles (UCLA), specifically at the Anderson School of Management, which further complements his leadership role in a dynamic company like TikTok. His LinkedIn profile showcases his extensive experience and insights into the evolving landscape of social media and content creation.